The CFL made waves this week with its Indigenous-designed team logos, spotlighting the league's dedication to Truth and Reconciliation. Commissioner Randy Ambrosie took to Aboriginal Peoples Television Network to unpack the initiative's origins and potential impact.
As Week 17 unfolded, these powerful logos caught the eyes of fans nationwide and globally, sparking conversations and raising awareness. The CFL's bold move demonstrates sports' unique ability to bridge cultures and promote understanding.
With this initiative, the league isn't just changing logos – it's changing perspectives. As the CFL continues to intertwine sport with social responsibility, it's clear they're playing for more than just touchdowns.